Online stores

We build online stores. Your price arrives in writing, and it holds.

Your store's price is worked out once, from what you actually sell, and it arrives in writing inside a band we already publish. The week it goes live, a stranger can find your product, pay for it and get a confirmation - and you see the order the moment it lands.

Free to askOne fixed price, in writingA person reads itYou decide after you see it

The published band

Custom builds are €6,000 to €15,000

The custom-build band, published in Terms section 02. VAT included, like every price on this site.

One printed sticker price arrives once we have built enough stores to stand behind a single figure. Until then you get your own number, worked out from your catalogue and fixed in writing before anything is agreed.

  • How much you sell
  • How the money arrives
  • How the goods leave
  • Where you owe tax

The published band

Custom builds are €6,000 to €15,000

A store sits inside that band and moves with your catalogue. You know the floor and the ceiling before you write to us rather than after a conversation, so you can decide today whether this is your shop - and it has cost you a minute.

A bigger build costs less per unit of work, and that is already inside the number we send you. One design system, one setup, one release cycle spread across more of the site means the work costs less per page than the first page did. It is applied before you ever see the figure, so the figure you read is the discounted one.

We are paid to talk you down. A padded build is a refund we owe, so the smallest scope that does your job is the one that pays us best. "A page with buy buttons is enough for you" is a completely normal way this ends.

If the honest price for what you need is above €15,000, we tell you so and point you at kalebtec.com rather than stretching a scope to fit a ceiling.

  • You answer questions about your catalogue, payments, shipping and tax
  • We work out one number for that described scope - never a per-feature meter
  • You get the scope and the number in writing, before anything is agreed
  • Once you accept it in writing, that price is the price and it does not move

See it working

Open a finished build and press it.

Our demos are complete websites, live rather than pictures of websites. The nearest one to a shop is five pages for a specialty coffee shop: open it, press it, read the prices. Your store is bigger, and it gets the same hands and the same standard.

The wordmark of Spindle Row Coffee, the business we invented so there was something real to design for

Live right now

A specialty coffee shop, five pages

The whole menu priced as text, hours with the holidays already on them, and the awkward bits of the room published.

A Kalebtec demo - this business is invented

Open the live build

What moves the number

Four answers decide almost all of it

These are levers you pull down, not a menu you add up. Every one has a cheaper answer, and where the cheaper answer fits we say so.

  • How much you sell

    Ten products and a thousand products are different machines. Under about ten, a page with buy buttons does the whole job - far cheaper, far faster, and it is the one we will point you at.

  • How the money arrives

    Card only is straightforward. Card plus PayPal plus bank transfer plus cash on delivery is four flows to build and four to test. Pick the ones you will really use.

  • How the goods leave

    Flat-rate shipping to one country is a rule. Weight bands across the EU with pickup points is a system. Downloads and bookings are different again.

  • Where you owe tax

    Selling in one country is one set of rules. Selling across the EU brings a VAT rate per country and the OSS return. This is the answer that most often moves the number.

How this goes

Four steps, all of them in writing

Every step leaves you something you can read and keep, so you can hold us to it and weigh us against anyone else on the same evidence.

  1. 1. You tell us what you sell

    A few fields on this page: what you sell, roughly how many things, and where to write back. It takes about a minute, and sending it is free.

  2. 2. We read it ourselves and write back

    We aim to send you a scope and one fixed price within five business days. If we need a question answered first, that question comes inside the same five days rather than leaving you waiting.

  3. 3. You fill in the full brief in your console

    You get a sign-in to the same console our clients use. The brief asks about your catalogue, your payments, your shipping and your tax, and it saves as you go, so you can stop and come back.

  4. 4. You decide, in writing

    Your written acceptance is the one thing that starts a project - the scope and the price you have already read, agreed in a separate, deliberate step of its own. Everything up to that point is yours to walk away from, and it has cost you the minute you spent.

If we are ever going to be slower than five business days, we tell you why and when before those days are up. And if we go quiet on you for more than ten business days, write to hello@kalebtec.com and treat it as a complaint, because it is one.

Being straight with you

When we are the wrong shop

A store is a serious piece of machinery that takes money from strangers, and it is not the right answer for everyone who sells something. These are the cases where we will tell you to go elsewhere, and we would rather do it now than after you have paid us.

  • You sell fewer than about ten things - a Multi-page site with buy buttons costs a fraction and does the job
  • You are still testing whether the thing sells at all - start on a hosted platform and come to us once it works
  • Your budget is well under the published floor - we will say so on day one rather than shave a build to fit
  • You need it live next month - a store takes months of careful work, and we would rather you heard that today
  • Anything built to deceive, anything you lack the right to sell, and anything we would be ashamed to put our name on

Tell us what you sell

A few questions, about a minute. There is no card field on this page and nothing is charged.

Where we write back, and where your console sign-in link goes.

A sentence is plenty. What the thing is, and who buys it.

Roughly how many products?
Are you selling online today?

What happens when you press send

Pressing send is free. You pay only after you have agreed a price with us in writing.

Prefer to talk it through? Book a 30-minute call

Questions

The things people ask first

Everything else has one number. Why does a store have a band?

Because a One-pager is drawn around one page, and a store is drawn around your catalogue, your payments, your shipping and your tax. The band is published - €6,000 to €15,000 - and your exact number lands inside it once we know what you sell.

It then stays where it landed. The fixed price you accept is the price you pay.

Is this a quote form? You say you never quote.

A quote is an open-ended number that arrives after a sales process, and we keep well clear of them. This is scoping: you answer questions about your catalogue, we do the arithmetic once, and you get one fixed number inside a band we published before you ever wrote to us.

The difference that matters to you: one answer, in writing, and the number holds from the moment you accept it.

I only sell a handful of things. Do I need a store?

Almost certainly not, and we would rather say so. Under about ten products, a Multi-page site at €1,000 with buy buttons will take payments perfectly well and costs a fraction of a store.

Tell us anyway and we will give you the honest answer for your case.

See the published prices →

Am I being charged anything by sending this?

Sending it is free. Nothing is ever charged to you without a price you agreed in writing first, and that is true of every order on this site.

What happens to what I send you?

We read it to answer you, and it waits in your console so you can add to it. Answering you is the only thing we use it for, and you can ask us to delete it at any time.

Read the Privacy Policy →

Do I own the store?

Yes. Your store and its code are yours - that does not depend on us, whatever we build. You can take the full export and host it elsewhere whenever you want.

How no lock-in works →